Founder
Kaushalya Choudhary
Kaushalya Choudhary ji MasterChef India Season 8 ki Top-12 contestant rahi hain. Unhone 'Sidhi Marwadi' ke naam se Rajasthani bhasha ka pehla cooking YouTube channel shuru kiya, jise aaj 17 lakh+ log dekhte hain. Usi naam se unhone yeh brand shuru ki taaki jo asli Marwari swad unki recipes me hai, wahi asli tel-masale gharon tak pahunchein — aur NaariGram ke zariye gaon ki 35+ mahilaon ko rozgaar mile.
Rajasthani bhasha ka pehla cooking YouTube channel — kaise shuru hua?
Kaushalya ji ne 'Sidhi Marwadi' ke naam se Rajasthani bhasha ka pehla cooking YouTube channel shuru kiya. Yahan unhone thet Rajasthani boli me gharelu recipes aur paramparik pakwan banana sikhaya. Unki saral boli aur asli rasoi ke tareekon se yeh community badhti gayi. Aaj 17 lakh+ subscribers unki recipes se apne ghar me Marwar ka khaana banana seekhte hain.
MasterChef ka safar kya tha?
Rajasthan se MasterChef India Season 8 ke Top-12 tak pahunchne wali Kaushalya Choudhary ki jo baat judges ko chhoo gayi, wahi unki pehchan hai: gaon ki rasoi ka asli swad, bina kisi milaave ke dikhawe ke. Competition khatam hua, par sawaal wahi raha — asli saman kahan milega? Uska jawab Sidhi Marwadi bani.
NaariGram kyun shuru kiya?
Kaushalya ji ka manna hai ki gaon ki mahilaon ke haath me hunar hai — zaroorat sirf mauke ki hai. Isliye Sidhi Marwadi ki unit gaon me hai aur wahan NaariGram ke naam se 35+ mahilayein kaam karti hain: chhantai, safai, pisai, packing. Har order unke rozgaar me seedha yogdaan hai. NaariGram ki poori kahani.
Aaj Sidhi Marwadi me unki bhoomika kya hai?
Har product ka standard Kaushalya ji ki apni rasoi ka standard hai — kaun si haldi chalegi, kitni pisai par khushboo sahi rahti hai, achar ki vidhi kya hogi. Production ka tareeka (kolhu, patthar ki chakki, dhoop-sukhai) unhi ke tay kiye niyam par chalta hai, chhote batch me.